I have a dog that only wants to chase balls. My wife and I could sit in our backyard 24×7 and not wear her out. As I write this, I’m sitting here with my ball chucker filling the need of my miniature Australian Labradoodle.
The marketing trifecta is when your product is so good, it matches your customers’ needs exactly and they want to consume it over and over again.
Product = tennis ball
Customer = dog
Frequency = hourly
Have you hit the marketing trifecta yet in your business? If not, keep looking and you’ll find them.